May 23, 2007

(A little) more on Business Objects/Inxight

After missing what seems to have been an uninformative press conference anyway, I hooked up later with the Business Objects folks on the phone. I say that it was probably uninformative because in the short call, it was pointed out to me that they really weren’t at liberty to say much anyway. Here are a couple of tidbits I picked up even so.

May 22, 2007

Business Objects is acquiring Inxight!

The press conference is a little ways off, but the news has come across the wire that Business Objects is acquiring text analytics/text mining vendor Inxight.

Quick context on Business Objects: BOBJ is a pioneer — perhaps THE pioneer — of modern business intelligence. Recently it has gone on an acquisition-heavy bulking-up strategy. There is no assumption that ALL its pieces will fit into one seamless whole. For large enterprises, it is increasing its professional services emphasis (as a complement to new license sales, not a replacement for them).

Quick context on Inxight: Inxight spun off from Xerox PARC with all sorts of cool text-related technologies. But while it’s somewhat of a competitor in generic text mining, visualization, and so on, the one market where it has really succeeded is in OEM software for filtering and tokenization, serving search and text mining vendors alike. Read more

May 1, 2007

Huge e-commerce gains claimed by everybody

The folks at Progress claim huge conversion rate benefits to EasyAsk, although unfortunately so far I’ve been unable to drill down and see what those numbers really mean. (Flagship customer = Land’s End.) Baynote makes more modest but still large claims. (Flagship customer = no big names that I’m aware of.) Endeca is clearly the market leader. (Flagship customers = Wal-Mart, Home Depot.) Mercado and Inquira are important players, at least in certain verticals.

I think it’s safe to say that e-commerce site navigation aids constitute a really important product category.

April 30, 2007

Wise Crowds of Long-Tailed Ants, or something like that

Baynote sells a recommendation engine whose motto appears to be “popularity implies accuracy.” While that leads to some interesting technological ideas (below), Baynote carries that principle to an unfortunate extreme in its marketing, which is jam-packed with inaccurate buzzspeak. While most of that is focused on a few trendy meme-oriented books, the low point of my briefing today was the probably the insistence against pushback that “95%” of Google’s results depend on “PageRank.” (I think what Baynote really meant is “all off-page factors combined,” but anyhow I sure didn’t get the sense that accuracy was an important metric for them in setting their briefing strategy. And by the way, one reason I repeat the company’s name rather than referring to Baynote by a pronoun is that on-page factors DO matter in search engine rankings.)

That said, here’s the essence of Baynote’s story, as best I could figure it out. Read more

April 30, 2007

ClearForest, Reuters, Factiva, Dow Jones, and possible futures

ClearForest is being acquired by Reuters. That ClearForest is being bought is unsurprising. The company recently pulled in its marketing horns dramatically, a common sign of putting oneself up for sale. The Reuters move, meanwhile, can be seen as a sequel to the divestiture of its half of Factiva to former 50-50 partner Dow Jones.

If the two main parts of the text mining market are custom publishing and finding warning signs, then both could actually be a good fit with Reuters. The custom publishing part is obvious. As for early warning – well, maybe ClearForest will lose its competitive edge in consumer product warranty analysis or something, but a significant fraction of the early warning market is tied to news articles, web postings, and other things that are a good fit for Reuters.

But the really interesting (at least to me) possibilities arise in the core Reuters and Dow Jones business of supporting investment decisions. Read more

April 17, 2007

For search, extreme network neutrality must not be compromised

In a recent post on the Monash Report, I drew a distinction between two aspects of the Internet:Jeffersonet and Edisonet.Jeffersonet deals in thoughts and ideas and research and scholarship and news and politics, and in commerce too.It’s what makes people so passionate about the Internet’s democracy-enhancing nature.It’s what needs to be protected by extreme network neutrality.And it’s modest enough in its bandwidth requirements that net neutrality is completely workable.(Edisonet, by way of contrast, comprises advanced applications in entertainment, teleconferencing, etc. that probably do require new capital investment and tiered pricing schemes.)

And if there’s one application that’s at the core of Jeffersonet, it’s search.No matter how much scary posturing telecom CEOs do – and no matter how profitable or monopolistic Google becomes – telecom carriers must never be allowed to show any preference among search engines!At least, that’s the case for text-centric search engines such as Google, Yahoo, and Microsoft run today.The reason is simple:The democratic part of the Internet only works so long as things can be found.And search will long be a huge part of how to find them.So search engine vendors must never be able to succeed based on a combination of good-enough results plus superior marketing and business development.They always have to be kept afraid of competition from engines that provide better actual search engine results. Read more

April 4, 2007

TEMIS, part 2 – application areas

CEO Eric Bregand clearly described TEMIS as being in three markets – life sciences, publishing, and “industrial.” However, based on his descriptions, I’d characterize industrial as itself having three components – competitive intelligence, adverse impact detection, and customer satisfaction. Legal is somewhere in the mix too.

The common theme among these markets seems to be an emphasis on applications where complex semantic analysis is important. Actually, I think it would be expedient for TEMIS to use the marketing hook of saying the subjects it does analysis about are complex. Nobody likes to be told their software is complex, but they don’t mind being told they’re experts in a complex discipline themselves. Read more

April 4, 2007

TEMIS, part 1 – overview

Due to various transatlantic communication glitches, I’d never had a serious briefing with text mining vendor TEMIS until yesterday, when I finally connected with CEO Eric Bregand. So here’s a quick TEMIS overview; I’ll discuss what they actually do in a separate post.

April 1, 2007

Orlowski is back to his old tricks

Andrew Orlowski thinks he’s figured out the Apple/Google/Oracle partnership. But he has it all wrong.

March 26, 2007

Clarabridge takes on Attensity

Text mining newbie Clarabridge gave me the all-too-customary “Please let us brief you, but then don’t write about it for a while” routine. Now that it’s OK to post, what I’m up for offering is a few salient points in bullet form.

Frankly, if somebody wants an alternative to the Attensity/Teradata/Business Objects partnership they could do worse than talk with Clarabridge.

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